Act4Respect is a collaboration between Rutgers and Atria, working together with young people and professionals to promote equal relationships and prevent gender-related violence.
The video was made in collaboration with Bucket Films and was shown at an Act4Respect conference.
The designed characters were so well received that they will also become part of Act4Respect’s new corporate identity. They will soon be featured in factsheets, interventions, and e-learning materials.